Beachy’s Blog


Openness…

Posted in Communication,Cultural Awareness,Functionality,Learning and Development by emz2687 on November 28, 2007

In mondays lecture Adrian spoke to us about semiotics (again!!!) and how our design needs to be more ‘open’. I think the gist of the lecture was to sway us up-and-coming designers from being so literal in our work, and letting the readers/audience guess and interoperate meanings, rather than them being handed out on a plate. I sort of agree with this as it makes sense for the audience to be more hands on and consequentially, more interested and involved in whatever is being discussed. Therefore as designers we should give way to the literal and allow the reader to work for the answer.

One of my 10 top photographers!

Posted in Aesthetics,Appealing,Arts,Communication,Fashion,Photography by emz2687 on November 15, 2007

David LaChapelle

David LaChapelle works in the fields of fashion, advertising and fine art photography. Not only is LaChapelle recognized massively in the photography world, he is also widely known in directing music videos. David LaChapelle has worked with the most famous of famous celebrities. His over exaggerated imagination is emphasized within his photographs and displayed with bright colours and fantastic imagery.

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Bluemotion Polo

This advert is not only an amazing example of flip book animation, it also talks about carbon emissions! Kerching!!! 2-in-1!

Trompe L’oeil

Posted in Communication,Imagery by emz2687 on November 5, 2007

These images by Julian Beever are so amazingly clever. I chose to take a look at these after discussing in lectures today whether graffiti is art or not!

batman.jpgcoke.jpgrescue.jpgtransformers1.jpgwaterfall.jpgfountain.jpg

Howies

For my magazine article I plan to write about ecological clothing and compare them with everyday clothing i.e. how both effect the environment differently. A key company I’ve researched is ‘Howies‘ who believes that:
“A higher quality product will invariably last longer. It will keep on performing as it was designed to for longer before it finally needs replacing. And so over its lifespan it will have consumed less valuable resources than an inferior product that will have been replaced many times.
That’s why we make the best quality products that we know how. Because ultimately the best thing we can do for the environment is to make our stuff last a real long time.The longer our products last the less impact they will have on the environment, and the bigger our smile will be.”
Howies use recycled cotton, organic cord and pledge to give 1% of our turnover or 10% of pre-tax profits (whichever is greater) to grass-root environmental and social projects.

Name Change

Posted in Learning and Development,Magazines by emz2687 on November 4, 2007

I have decided to change the name of my magazine to something a lot broader and less obvious, therefore allowing some intrigue and a wider range of ideas and images to be incorporated into the design. I’ve chosen the name ‘TRACES’ rather than ‘FOOTPRINT’ as it implies the traces we, as humans, leave upon the earth – the traces we leave that cause destruction to the environment.

DEFINITION:
trace 1 (trs) n.
a. A visible mark, such as a footprint, made or left by the passage of a person, animal, or thing.
b. Evidence or an indication of the former presence or existence of something; a vestige.
c. A path or trail that has been beaten out by the passage of animals or people.
d. A way or route followed.
e. To follow the course or trail of: trace a wounded deer; tracing missing persons.
f. To ascertain the successive stages in the development or progress of: tracing the life cycle of an insect; trace the history of a family.
g. To make one’s way along a trail or course: traced through the files.
h. To have origins; be traceable: linguistic features that trace to West Africa.